Social media video sizes, checked at the source
Filter by platform to see the recommended resolution, aspect ratio, maximum length and file size, with a preview of the shape. Every figure links to the platform's own help or ads page.
| Platform | Recommended size | Aspect ratio | Max length | Max file size |
|---|
Use 16:9 at 1920×1080 for YouTube, and vertical 9:16 for Shorts, TikTok and Reels. Shorts can be up to 3 minutes, every TikTok creator can post 3-minute videos and Instagram accepts reels from 1.91:1 to 9:16. Meta's ads guide lists 4:5 at 1440×1800 for Facebook feed video ads, and LinkedIn takes 1:2.4 to 2.4:1 up to 15 minutes and 5 GB. We checked each figure on the platform's own pages in October 2026.
3 steps, a few seconds
Pick a platform
Filter the table to YouTube, TikTok, Instagram, Facebook, LinkedIn, X or Pinterest.
Choose a placement
Tap a row to preview its shape and read the full spec and source.
Size your video
Use the aspect ratio and bitrate calculators to export at the right size.
What the Social Media Video Size Guide does
8 platforms
YouTube, Shorts, TikTok, Instagram, Facebook, LinkedIn, X and Pinterest in one table.
Sourced figures
Each row links to the platform's help or ads page we checked in October 2026.
No guessing
Where a platform doesn't publish a limit, the table says so.
Shape preview
See the frame shape for the selected placement.
Linked calculators
Jump to the aspect ratio or bitrate calculator to size your export.
Free
No account, no email gate.
- YouTube
- 16:9, 1920×1080 or 3840×2160; 15 min by default, up to 256 GB or 12 hours (support.google.com/youtube/answer/6375112 and /71673)
- YouTube Shorts
- Square or vertical, up to 3 minutes (support.google.com/youtube/answer/15424877)
- TikTok
- 9:16 recommended, 540×960 or larger for ads; 3 min for every creator, 5 or 10 min on some accounts (ads.tiktok.com, developers.tiktok.com)
- Instagram Reels
- 1.91:1 to 9:16, at least 720 px and 30 fps, up to 20 minutes (help.instagram.com/1038071743007909)
- 1:2.4 to 2.4:1, 256×144 to 4096×2304, 3 s to 15 min, 75 KB to 5 GB (linkedin.com/help/linkedin/answer/a548372)
- Checked
- October 2026. Platforms change limits often; the source links have the latest.
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Questions about the Social Media Video Size Guide
What is the best video size for social media?
How long can a YouTube Short be?
What size should an Instagram Reel be?
What is the maximum video length on X?
Where do these figures come from, and when were they checked?
Can I make vertical videos for these platforms?
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